Hawker Centres in Singapore

packman Centres in crown of capital of capital of Sin tornadooreThis paper examines how the success of the peddler centers in capital of Singapore has to do with incisively about(prenominal) ciphers that we derriere acknowledge as well in Colombia, even though the ii countries ar so respective(a) in cultural aspects.The pitchman Centers bring in been give a path of the Singaporean socialization since 1950, making them a deep rooted tradition that must be adapted in enounce to fit into the Colombian complex and diverse culture. Here we intend to essay how the sentiment whoremonger be implemented in Colombia in a successful authority that in allows us all to identify ourselves with our roots and unified bucks as Colombians.INTRODUCTION pitchmans Centers atomic matter 18 open-air complexes with many stalls that deal out a wide variety of inexpensive intellectual nourishment, resembling a food mall.These centers atomic number 18 the most popular and an emble matic place to go by means of in Singapore and since the population of the boorish is so diverse, the food rendered includes all the cultures (Chinese, Malay and Indian). hatful generally go to these places to perplex whateverthing they wish and to enjoy the multicultural pluralism of this country, in a context where cultural differences ar converted into cultural run across points.The Hawkers Centers ar considered the CULTURAL METAPHOR of Singapore. According to Martin Gannon, in these places one sess find 5 characteristics that described the culture, those being cultural diversity solely unity, talent, the fountain of women, and, Safety andSynthesizing conventional and saucy values.Colombia is a multicultural society, and is subdivided in what we female genitals call micro-nations, the most of them argon located in the inseparable geographical functions, The Caribbean Lowlands which culture is the result of a diverseness in the midst of endemic and Afri g roundworks, the Pacific Lowlands where the roots of African culture be exposed, the Andean Highlands where mass reflects the strong make for of their Europeans ancestors, and finally the Orinoco savanna and the Amazon rain timbre two constituents evidencing the pre-Columbian identity of this salad Bowl called Colombia.Mil Sabores, una Identidad Hawker center ordain be a place where the 5 geographical and cultural surface atomic number 18as of Colombia go out be represented, and Colombians coming from all around the country exit find in food the way to make the cultural differences a author for unity instead of conflict.COLOMBIAN conclusionWe consider that Colombia is a Salad Bowl, quiet by dis homogeneous subcultures which are sticky to classify, Estanislado Zuleta says that Colombia is divided in 3 main groups of mint, the coastal, the caribeans, and the pack from the high school plateaus (altiplanos).bajucol-colombiaThe multicultural and multiethnic character of Colombia is explained by its history, the Caucasians and the Africans melts were brought by the conquest, and these new races witness obscure with the indigenous, given birth to new ethnic groups, making possible that today Colombia counting on a population of approximately 44 Million with overhear an ethnic paternity of 58 percent mestizos, 20 percent Europeans, 14 percent mulattos, and the remain of African descent and mixed African-Amerindian.The geographical fields of Colombia are another way in which we can classify the cultural differences. Due to the difficult topographic situation of the country in that note is a geographical isolation, individually region has developed unique and diverse characteristics, making even more(prenominal) difficult to describe Colombia as one culture.The complex cultural diversity of Colombia is reflected by the variant traditions, values, believes but excessively by the diversity of the gastronomy, the aesthetics much(prenominal) a s the music, architecture, painting, dancing, theater and many others.The Andean region for example is cultures where there are strong remains of the European ancestors, commonwealth on this region shit a strong character and are usually gumptious and big entrepreneurs. inside the region there are also differences and we can divide the cultural groups in the Paisas from Antioquia and from the coffee Region, the Santandereanos from Santander and Norte de Santander, a part of the Vallunos from Valle del Cauca and Cauca, the Tolimenses , the cundiboyacenses from the interior part of the country, the Pastusos form Nario and finally the Rolos from Bogota.The Caribbean Lowlands is the product of a mixture between indigenous and Africans, in this region you can find tropical and outstanding way of life, the region located in the north of Colombia is compose by the Costeos from the Atlantic coast and the savannas of the north, the Guajiros are also part of this region and are in their majority from the Guayu indigenous group.Then is in Pacific lowlands where we find the strongest roots of the Africans, the region of the Afro-Colombians is characterized by its flavors, colors and contagious rituals that even other Colombians are not familiar with. This particular region ins composed by the chocuanos from Choc and the afro-Colombians from Nario.The Orinoco savanna located in the east part of the country is also a disparate world similar either region in Colombia. The terrific landscapes of an eternal green that lounge around mixed with the sky in horizon, and the virgin jungles are the billetland of the llaneros and of many Indigenous tribes that are protected by the forest as their natural barrier. at pine last the Amazon rainforest is the natural guardian of the most traditional and inheritable values and beliefs of the pre-Columbian tribes, this region whose population is generally indigenous is an painful place, that can be described in only one boo k of account DIVERSITY. The most of Colombians are not familiar with this region, maybe because collectible to our high uncertainty avoidance, our aversion to risk and to what is unlike, we dont even dare to cross this forest rich in bio- and cultural-diversity.Colombians are so different, regionalist and in a way ethnocentric, we are aware of our differences and the majority is deeply identified with their regional culture and defend it from the others influence we are a kind of a salad scroll where plenty is together but never melted. tho despite all those differences there are some things that we love about this multiculturalism, things that constitutes the match point of our cultures, making possible that we all feel and enjoy being Colombians, those things are Food, Music and art.Hofstedes analysisThe analysis for Colombia is genuinely akin to other Latin American countries where societies are slow to accept changes, are risk-adverse and have a high concern for rules. Th is can be because in Colombia the population is mainly catholic, which promotes the predilection that there is an absolute truth.According to the analysis that Hofstede made, Colombia has one of the highest rankings in Masculinity, what this means is that there is high degree of gender inequality, and that men are the dominant within the society.Colombia has high uncertainty avoidance, which explains the low level of allowance account for the un cognize and the foreigners this also explains the need for rules and laws.Collectivism is very in-chief(postnominal) for our culture, the family is very influential on each individual, and loyalty is required in magnitude to maintain the harmony.lastly the high power distance shows the huge inequality of power and wealth in the society, which explains the high level of poverty.SINGAPORE CULTURESingapore is a City State with a population of 4,5 millions, the territory is divided in 65 islands.Singapore has become the way to get into th e Asian countries and the place where most of the companies want to have their headquarters because of Singapores stinting and political security. This high quality of life is thanks Thomas Stanford Raffles, the stop of Singapore and who bring to passd the port that nowadays is between the first by mickle and the second by containers busiest port of the world and also created a resemblance for each ethnic group where each region could be governed by itself. Then lee Kwan Yew, the father of the modern Singapore has implemented a system that implemented the western democratic values but ceaselessly maintaining the Asian identity.In Singapore battalion live in harmony, they are usually well educated and really smart. Although there are from different neighborhoods, languages and cultures, the interaction among them is really common, Chinese can marry Indians, in a Hindu temple located in Chinatown, is like a salad bowling ball of Malays, Indians, Chinese and Europeans.Singapore is a pluralistic place, where they interact between each other, but dont create just one culture, they are Chinese Singaporean, Indian Singaporean, Malays Singaporean, etc., they dont change their roots, although the bulk of Singaporeans do think of themselves as Singaporeans, regardless of race or culture. from each one still bears its own unique character1.worldmap-singaporeEach ethnic group has its own religion and its own festivals, but anyone can attend. The tolerance is really important and there is not discrimination toward large number from another religion. For example the Chinese are predominantly followers of Buddhism, Taoism, Shenism, Christians, Catholics and some considered as free-thinkers (Those who do not belong to any religion). Malays have the Muslims and Indians are Hindus. There is a sizeablenumber of Muslims and Sikhs in the Indian population2.Singapore has four official languages Mandarin (comes from china), Malay (comes from Malaysia), Tamil (comes from Indian) and side of meat (comes from Europe). The last one is the most used for communication and crease, the others are colloquy only in their homes in order to keep the roots and traditions of their home culture. In Singapore almost everyone speak more than 2 languages. They have a dialect called Singlish is like a symbol for many Singaporeans and its an influence of Malay and Chinese that have change some words in the informal English language.Whatever the race or religion, the countrys communities unite as one nation, where most religious or racial gaps are being bridged3.The Hawker centers are considered by Martin Gannon the cultural metaphor of Singapore. There are quint features of the hawkers that let us to identify the culture in Singapore.First, Ethnic Diversity but Unity, as we already said, Singapore is composed by three ethnic groups, so Chinese , Indian and Malays live in harmony and are treated as Singaporeans provided with the similar rights and Obligations. In the hawker centers the different ethnic groups are represented, each one has a number of stalls depending on their percentage on the total population. The unity between the different cultures in Singapore is highly explained by the five principles impose by Lee Kwan YewNation forwards community and society before the self.Family as the basic unit of societyCommunity support and respect for the individualConsensus, not conflictRacial and religious harmony4Second, Efficiency, in hawker centers there is an unspoken rule, servers and customers must be quick and efficient. Efficiency in Singapore is evident in communication in which bulk usually prefer quick aswers, and also in the cutting-edge engine room present in the different aspects of daily life.Third, the queen of Women is an evident factor in the centers the number of men and women working in the center is the same and are treated in the same way. Women also play important roles in business, and there are a jalopy of polic ies promoting equal opportunities in the workplace.Fourth, the safety is one of the most important aspects of the social system in Singapore, there are rules and regulations governing the simplest aspects of the peoples life, these regulations are also strict regarding the Hawker Centers.Fifth and finally, synthesizing traditional and new values, Singapore is trying to maintain their traditional Asian values while implementing efficiency and practicality. The hawker centers represent this because they offer traditional food, but also western food.HOFSTEDES ANALYSISAccording to Hofstede Singapore is a country with a high power distance, where the even if curt people is not so poor, there is a big gap between the rich and the poor. There is also a high power on the leaders, and population is forced to obey the law.The individualism is very low, due to the Confucian values there is a tendency to collectivism, the country cares a lot about family values and cooperativism.The country ha s male values such as people being worth for themselves and every person should resign after themselves, but regarding the role of women, there is an equality of gender and they have an important role in society.Finally, uncertainty avoidance is low, due to the multiculturalism, people is no afraid of what is different. But if we take into account the extreme regulations it should be a little bit higher.SIMILARITIESColombia and Singapore are as different as a western and an Asian country can be. But even if those differences are so marked culturally speaking, we find some similar situations or conditions in which the two countries have simililarities.First victorious the Hofstede dimensions of both countries as reference, it can be seen that three out of the dimensions evaluated are quiet similar, Colombia and Singapore present a high level of Power distance, in both countries the gap between rich and poor people is so big, it has be taken into account that the dimensions and the concept of the richness or the poorness is different in both countries. Individualism is very similar too, the collectivism characteristic of the Asian countries is also present on the Colombian culture. Masculinity is also high, evidencing two goal oriented cultures, were success is synonymic of recognition, but in terms of the role of women in society we can say that even if Colombia is one of the countries of lain America with more women participating in high rank positions, Singapore has advanced more regarding the equality of genders. Finally the difference in the uncertainty avoidance is evident, while in Singapore there is not aversion to new, unknown or different things, Colombians are pretty scared of change but in terms of norms we can say that both countries have a huge amount of rules and regulations that exhibit a high uncertainty avoidance.Then when we talk about similar conditions, we are referring to the multiculturalism. With similar conditions, we mean, respecti ng the proportions, that in both countries there is a lot of people from different cultural backgrounds living within one tell apart that is trying to fig one cultural identity respecting differences and enforcing thins in common. performanceBusiness ideaWe have chosen to bring and to adapt the concept of the HAWKER CENTERS of Singapore, into our country. (Bogot)The Hawker center is passing game to be called MIL SABORES, UNA IDENTIDAD. It is going to be located in the North of Bogot, and it is going to be more fashionable and delightful than the ones in Singapore this is due to the fact that people in Bogota believe in status, in differentiation and they are leading to pay the price if you are offering something containing this characteristics.The idea is to create a place with different food stalls according to the five Colombian regions which are The Caribbean Lowlands, Pacific Lowlands, Andean Highlands, Orinoco savanna and the Amazon rainforest.Bogot is the capital of Colomb ia, this makes it the city in which the best universities, jobs and opportunities are found for this same background people from all over the country goes there to achieve their goals, and create for the future. We can consider Bogota as a the Singapore of Colombia, where people from different cultural backgrounds live an interact with each other in a pluralistic environment.According to the quantity of people from each region living in the capital, a proportionate number of stalls will be installed. And besides this, a small number of stalls will be dedicated to International food, such as Arab, Chinese and Italian.The idea is to offer our customers dishes from their regions but also to offer them dishes that otherwise they wouldnt find so easily.So the recognise of going to MIL SABORES, UNA IDENTIDAD is planned to be like a trip trough Colombia, where the costumer can interact with people from different regions and get to know their gastronomy and their culture.The place is goi ng to be decorated with the most typical objects of each region and music from our artist will be played.REASONS FOR POTENTIAL SUCCESSWe believe that this project, if implemented, would have success because although we have high uncertainty avoidance (according to Hofstedes) .We do enjoy to try and to get to know different aspects of other cultures.We can say that we are discriminating in our integration, and that is why we love to go in vacations to the coast and eat excessively, because we enjoy their food, that is very hard to find when being in the interior.Since we are offering the experience of feeling in a trip through out Colombia, some of the difficulties that Colombia has as a state are creating opportunities for our business to thrive.For exampleThe hard mobilization through our country.The dangers of making a driveway trip.The difficult economic situation.The unsanitary conditions of the food in some places.The long distances and the poor infrastructure.DIFFERENCIATIO NOur main concern is for people to believe that MIL SABORES, UNA IDENTIDAD is just like any regular food mall, but as in brief as the customer enters in the building it will discover that this modern project, is nothing like a regular food mall it is an experience for all your senses that you cant find elsewhere in Colombia.The mix of music, food and entertainment will allow the customer to feel in different places at the same time and to experience the richness of our folklore.TURISTIC ATTRACTIONAs international negotiators we appreciate the foreigners that decide to visit our country and that are arouse in getting to know us. Because of this, we have decided to integrate everything that represents us in one single place.Coffee is one of the things that we are known for, so it is clear that we are going to take advantage of this, and build a coffee stall, with a variety of products that contain coffee, such as caramel, candies, drinks. Etc.Finally we believe that a souvenir stor e is also required for foreigners, where they can find hand-made stuff from our natives and artisans, such as hammocks, jewelry, melodic instruments, clothes etc.CONCLUSIONSWe have concluded that with the correct adaptation, the concept of Hawker Centers could have success in Colombia. The implementation is based on the different regions, making this an inclusive project, taking advantage of the contrasting influences that have self-possessed in the country.The experience in MIL SABORES, UNA IDENTIDAD is going to be like a trip into the different Cities, where all the family can enjoy dishes of the diverse cultures, creating them a sense of awareness for the other.Finally this project is going to enkindle the sense of a national identity and the patriotism of the people for their country by focusing in how our differences can bring us together instead on breaking us apart.